PICG offers extensive consumer products management services to assist retail and consumer goods companies in optimizing their supply chain operations, enhancing customer service, and achieving greater competitiveness in the market.
Our team of seasoned experts has extensive experience in managing the transportation of consumer products from manufacturing facilities to warehouses, distribution centers, and retail outlets. We collaborate closely with our clients to gain an in-depth understanding of their specific needs and develop tailored solutions that cater to their unique requirements.
Our demand centric Growth approach utilizes consumer data to identify what drives purchasing decisions and helps companies build advantaged positions in their respective niches. By mapping out these insights, we can guide brand investments and redraw segmentations to achieve strong growth potential.
We understand that achieving digital marketing maturity is a significant challenge for many companies in this industry, which is why we offer support to integrate digital tools, collaborate with agencies and martech providers, and blend new talent with current staff and external creatives to drive results.
With our specialisation in digital supply chain management, we help them determine which functions are critical to keep in-house and which can be outsourced to external partners. By starting with a clean sheet and leveraging our expertise, we can guide companies through this fundamental shift and help them stay ahead of the competition.
By utilizing 360˚ consumer profiles, enhanced our digital systems and retail partnerships, we help companies create targeted marketing strategies tailored to specific channels and individual consumers. This approach enables companies to capture massive market share and stay competitive in a rapidly evolving industry.
